Over 50% of all traffic on the internet is generated by bots! Not all bots are malicious, but they can cause problems for your site.
It is important to monitor and maintain high traffic quality to your website. Sites with high traffic quality scores demand higher advertisement rates and convert better.
As part of Shareaholic’s Content Analytics reporting, Shareaholic includes a Humans vs Bots Grader reporting. Shareaholic has partnered with the best anti-fraud and bot detection specialists to analyze each of your visitor’s device, software, and natural behavior to collect robust behavioral metrics. This real-time interaction data, along with hundreds of fingerprinting metrics, are utilized to identify natural human behavior across each site.
Today, we’re announcing several upgrades to Shareaholic’s Humans vs Bots Traffic Grader Report:
- Previously, reporting was restricted to the last 30 days for all customers. Starting today, our premium plan subscribers will have access to 90 days of additional historical reporting. This will be helpful to analyze traffic quality trends on your website and the influence of longer running marketing campaigns.
- Traffic Quality Grade now takes into account % of Uncategorized traffic. % Uncategorized traffic will no longer penalize a site’s grade. With this change, % Verified Bot will now have the greatest impact on a site’s grade going forward. If you haven’t checked your site’s grade in a while, I recommend that you do as it has likely changed since the last time that you did.
- We have added a data table under the chart so you can now easily view and export the daily data for analysis. The table columns are also sortable across long data ranges making it easy to analyze the data without leaving your Shareaholic dashboard.