{"id":14234,"date":"2016-04-13T11:00:16","date_gmt":"2016-04-13T15:00:16","guid":{"rendered":"https:\/\/blog.shareaholic.com\/?p=14234"},"modified":"2016-04-14T22:39:19","modified_gmt":"2016-04-15T02:39:19","slug":"best-brands-content-marketing","status":"publish","type":"post","link":"https:\/\/www.shareaholic.com\/blog\/best-brands-content-marketing\/","title":{"rendered":"35 Enviable Brands That Blow Content Marketers Away"},"content":{"rendered":"<p style=\"text-align: center;\"><em>Want to amplify your content marketing?\u00a0<a href=\"https:\/\/shareaholic.com\/publishers\">Use Shareaholic<\/a>.<\/em><\/p>\n<hr \/>\n<p>It&#8217;s a free-for-all out there.<\/p>\n<p>These days, competition for audience attention is intense &#8212; and in some cases, cutthroat.<\/p>\n<p>Some of the world&#8217;s most respected brands have decided, instead of noisily shouting their marketing message at the top of their lungs, to pursue more subtle campaigns that drawn in consumers.<\/p>\n<p>Indeed, what you&#8217;re about to read is a non-exhaustive list of brands that are killing it at content marketing. Turn away if the thought of another <a href=\"https:\/\/www.shareaholic.com\/blog\/old-school-native-advertising\/\" target=\"_blank\">cliche listicle<\/a> makes you wonder why the internet ever allowed bloggers to gain power. Otherwise, read on to learn a thing or two from businesses &#8212; both big and small &#8212; that have taken <a href=\"https:\/\/www.shareaholic.com\/blog\/category\/native-advertising\/\" target=\"_blank\">brand messaging<\/a> and content marketing to a whole new level.<\/p>\n<h3 style=\"font-size: 30px;\">#1 General Electric: GE Works<\/h3>\n<p style=\"background: #fff7ed; border: 1px solid #ccc; border-radius: 3px; margin: 0 0 16px 0; padding: 10px;\"><iframe loading=\"lazy\" style=\"width: 100%;\" src=\"\/\/www.youtube.com\/embed\/0PSdWSY_3m4\" height=\"350\" width=\"560\" allowfullscreen=\"\" frameborder=\"0\"><\/iframe>These guys make science look cool.<\/p>\n<h3 style=\"font-size: 30px;\">#2 LinkedIn: Long-Form Publishing<\/h3>\n<p style=\"background: #fff7ed; border: 1px solid #ccc; border-radius: 3px; margin: 0 0 16px 0; padding: 10px;\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-17371\" style=\"width: 100%;\" alt=\"LinkedIn's Brilliant Open Publishing Platform\" src=\"https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/LinkedIns-Publishing-Platform.png\" width=\"560\" height=\"385\" \/><br \/>\nRegular-users-turned-contributors are now <a href=\"https:\/\/www.shareaholic.com\/blog\/linkedin-publishing-tool\/\" target=\"_blank\">some of LinkedIn&#8217;s most vocal advocates<\/a>.<\/p>\n<h3 style=\"font-size: 30px;\">#3 IBM: CityOne<\/h3>\n<p style=\"background: #fff7ed; border: 1px solid #ccc; border-radius: 3px; margin: 0 0 16px 0; padding: 10px;\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-17371\" style=\"width: 100%;\" title=\"IBM CityOne\" alt=\"IBM CityOne\" src=\"https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/IBM-CityOne.png\" width=\"560\" height=\"385\" \/><br \/>\nSeeing is believing, but <a href=\"http:\/\/www-01.ibm.com\/software\/solutions\/soa\/innov8\/cityone\/\" target=\"_blank\">doing is understanding<\/a>.<\/p>\n<h3 style=\"font-size: 30px;\">#4 Xerox: Real Business<\/h3>\n<p style=\"background: #fff7ed; border: 1px solid #ccc; border-radius: 3px; margin: 0 0 16px 0; padding: 10px;\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-large wp-image-18974\" style=\"width: 100%;\" alt=\"Real Business by Xerox\" src=\"https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/Real-Business-1024x524.png\" width=\"560\" height=\"270\" \/><br \/>\nA legacy image is always hard to shake. Xerox uses\u00a0<a href=\"https:\/\/www.shareaholic.com\/blog\/how-xerox-does-content\/\" target=\"_blank\">content to create clout<\/a> and demonstrate leadership <a href=\"http:\/\/realbusiness.com\/\" target=\"_blank\">beyond photocopying<\/a>.<\/p>\n<h3 style=\"font-size: 30px;\">#5 Red Bull: Bulletin Magazine<\/h3>\n<p style=\"background: #fff7ed; border: 1px solid #ccc; border-radius: 3px; margin: 0 0 16px 0; padding: 10px;\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-18935\" style=\"width: 100%;\" alt=\"Red Bulletin Magazine\" src=\"https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/Red-Bulletin-Magazine.png\" width=\"560\" height=\"333\" srcset=\"https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/Red-Bulletin-Magazine.png 560w, https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/Red-Bulletin-Magazine-300x178.png 300w, https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/Red-Bulletin-Magazine-400x238.png 400w\" sizes=\"(max-width: 560px) 100vw, 560px\" \/><br \/>\nPrint publishing, a slowly <a href=\"https:\/\/www.shareaholic.com\/blog\/digital-publishing-problems\/\" target=\"_blank\">dying industry<\/a>, is getting its groove back with\u00a0<em><a href=\"http:\/\/www.redbull.com\/cs\/Satellite\/en_US\/Red-Bulletin-Magazine-USA\/001243243031120\" target=\"_blank\">The\u00a0Red Bulletin<\/a><\/em>, which boasts 5+ million subscribers.<\/p>\n<h3 style=\"font-size: 30px;\">#6 Adobe: CMO Today<\/h3>\n<p style=\"background: #fff7ed; border: 1px solid #ccc; border-radius: 3px; margin: 0 0 16px 0; padding: 10px;\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-18936\" style=\"width: 100%;\" alt=\"Adobe CMO WSJ\" src=\"https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/Adobe-CMO-WSJ.png\" width=\"560\" height=\"493\" srcset=\"https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/Adobe-CMO-WSJ.png 560w, https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/Adobe-CMO-WSJ-454x400.png 454w, https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/Adobe-CMO-WSJ-300x264.png 300w, https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/Adobe-CMO-WSJ-341x300.png 341w\" sizes=\"(max-width: 560px) 100vw, 560px\" \/><br \/>\nAdobe took brand publishing to new heights when it first launched CMO.com. Now it harnesses the power of native advertising via a\u00a0<a href=\"http:\/\/www.mediapost.com\/publications\/article\/222126\/wall-street-journal-launches-digital-cmo-today.html\" target=\"_blank\">partnership with <em>The Wall Street Journal<\/em><\/a> to create and sponsor <a href=\"http:\/\/online.wsj.com\/public\/page\/cmo-today.html\" target=\"_blank\">CMO Today<\/a>.<\/p>\n<h3 style=\"font-size: 30px;\">#7 American Express: Open Forum<\/h3>\n<p style=\"background: #fff7ed; border: 1px solid #ccc; border-radius: 3px; margin: 0 0 16px 0; padding: 10px;\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-18938\" style=\"width: 100%;\" alt=\"American Express Open Forum\" src=\"https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/American-Express-Open-Forum.png\" width=\"560\" height=\"403\" srcset=\"https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/American-Express-Open-Forum.png 560w, https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/American-Express-Open-Forum-556x400.png 556w, https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/American-Express-Open-Forum-300x216.png 300w, https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/American-Express-Open-Forum-400x288.png 400w\" sizes=\"(max-width: 560px) 100vw, 560px\" \/><br \/>\nTo engage small businesses, American Express Open Forum publishes content with the goal of helping its readers achieve greater success.<\/p>\n<h3 style=\"font-size: 30px;\">#8 General Mills: Tablespoon<\/h3>\n<p style=\"background: #fff7ed; border: 1px solid #ccc; border-radius: 3px; margin: 0 0 16px 0; padding: 10px;\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-18939\" style=\"width: 100%;\" alt=\"General Mills Tablespoon\" src=\"https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/General-Mills-Tablespoon.png\" width=\"560\" height=\"278\" srcset=\"https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/General-Mills-Tablespoon.png 560w, https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/General-Mills-Tablespoon-300x149.png 300w, https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/General-Mills-Tablespoon-400x199.png 400w\" sizes=\"(max-width: 560px) 100vw, 560px\" \/><br \/>\nFood brings people together, and knowing all the ingredients you&#8217;ll ever need are available at your local grocery store <a href=\"http:\/\/www.tablespoon.com\/\" target=\"_blank\">doesn&#8217;t hurt either<\/a>.<\/p>\n<h3 style=\"font-size: 30px;\">#9 Dell: Do More<\/h3>\n<p style=\"background: #fff7ed; border: 1px solid #ccc; border-radius: 3px; margin: 0 0 16px 0; padding: 10px;\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-18940\" style=\"width: 100%;\" alt=\"Dell Do More\" src=\"https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/Dell-Do-More.png\" width=\"560\" height=\"453\" srcset=\"https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/Dell-Do-More.png 560w, https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/Dell-Do-More-494x400.png 494w, https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/Dell-Do-More-300x243.png 300w, https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/Dell-Do-More-371x300.png 371w\" sizes=\"(max-width: 560px) 100vw, 560px\" \/><br \/>\nUnderstanding what Dell does for other companies can help you imagine how it can enable you (and your business) to <a href=\"http:\/\/thepowertodomore.com\/\" target=\"_blank\">do more<\/a>.<\/p>\n<h3 style=\"font-size: 30px;\">#10 Home Depot: DIY<\/h3>\n<p style=\"background: #fff7ed; border: 1px solid #ccc; border-radius: 3px; margin: 0 0 16px 0; padding: 10px;\"><iframe loading=\"lazy\" style=\"width: 100%;\" src=\"\/\/www.youtube.com\/embed\/6_YeLnSjdcg?list=PL4wNSwy14b1DYBbXL9XHRlrbd5P2d8nFS\" height=\"350\" width=\"560\" allowfullscreen=\"\" frameborder=\"0\"><\/iframe>Save time and money with simple, instructional videos that teach you how to better fix and manage your home and garden.<\/p>\n<h3 style=\"font-size: 30px;\">#11 Budweiser: Project 12<\/h3>\n<p style=\"background: #fff7ed; border: 1px solid #ccc; border-radius: 3px; margin: 0 0 16px 0; padding: 10px;\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-18942\" style=\"width: 100%;\" alt=\"Budweiser Project 12\" src=\"https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/Budweiser-Project-12.png\" width=\"560\" height=\"349\" srcset=\"https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/Budweiser-Project-12.png 560w, https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/Budweiser-Project-12-300x187.png 300w, https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/Budweiser-Project-12-400x249.png 400w\" sizes=\"(max-width: 560px) 100vw, 560px\" \/><br \/>\nLearn about the beers. <a href=\"http:\/\/budweiserbrewing.tumblr.com\/\" target=\"_blank\">Meet the brewmasters<\/a>. Enjoy a fun gif or three.<\/p>\n<h3 style=\"font-size: 30px;\">#12 Google: Pokemon<\/h3>\n<p style=\"background: #fff7ed; border: 1px solid #ccc; border-radius: 3px; margin: 0 0 16px 0; padding: 10px;\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-18943\" style=\"width: 100%;\" alt=\"Google Maps Pokemon Game\" src=\"https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/Google-Maps-Pokemon-Game.jpg\" width=\"560\" height=\"840\" srcset=\"https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/Google-Maps-Pokemon-Game.jpg 560w, https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/Google-Maps-Pokemon-Game-267x400.jpg 267w, https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/Google-Maps-Pokemon-Game-200x300.jpg 200w, https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/Google-Maps-Pokemon-Game-300x450.jpg 300w\" sizes=\"(max-width: 560px) 100vw, 560px\" \/><br \/>\nAdd a layer of your childhood on top of the world, and <a href=\"http:\/\/www.huffingtonpost.com\/2014\/03\/31\/google-maps-pokemon_n_5064473.html\" target=\"_blank\">this is what you get<\/a>.<\/p>\n<h3 style=\"font-size: 30px;\">#13 Williams Sonoma: Taste<\/h3>\n<p style=\"background: #fff7ed; border: 1px solid #ccc; border-radius: 3px; margin: 0 0 16px 0; padding: 10px;\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-18944\" style=\"width: 100%;\" alt=\"Williams Sonoma Taste\" src=\"https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/Williams-Sonoma-Taste.png\" width=\"560\" height=\"609\" srcset=\"https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/Williams-Sonoma-Taste.png 560w, https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/Williams-Sonoma-Taste-368x400.png 368w, https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/Williams-Sonoma-Taste-276x300.png 276w, https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/Williams-Sonoma-Taste-300x326.png 300w\" sizes=\"(max-width: 560px) 100vw, 560px\" \/><br \/>\nYet again, <a href=\"http:\/\/blog.williams-sonoma.com\/\" target=\"_blank\">food FTW<\/a>.<\/p>\n<h3 style=\"font-size: 30px;\">#14 Chipotle: Farmed and Dangerous<\/h3>\n<p style=\"background: #fff7ed; border: 1px solid #ccc; border-radius: 3px; margin: 0 0 16px 0; padding: 10px;\"><iframe loading=\"lazy\" style=\"width: 100%;\" src=\"\/\/www.youtube.com\/embed\/U5_D0rdqeAs\" height=\"350\" width=\"560\" allowfullscreen=\"\" frameborder=\"0\"><\/iframe>Chipotle raised the stakes with its $1 million production of Farmed and Dangerous, a must-watch mini-series that is easily ~80 minutes well spent.<\/p>\n<h3 style=\"font-size: 30px;\">#15 Watch Dogs: Real Life Street Hack<\/h3>\n<p style=\"background: #fff7ed; border: 1px solid #ccc; border-radius: 3px; margin: 0 0 16px 0; padding: 10px;\"><iframe loading=\"lazy\" style=\"width: 100%;\" src=\"\/\/www.youtube.com\/embed\/iJNOaPfw-q0\" height=\"350\" width=\"560\" allowfullscreen=\"\" frameborder=\"0\"><\/iframe>Hack an ATM, a parked car and the local electric grid and what&#8217;s the outcome? 400,000 views and counting on YouTube.<\/p>\n<h3 style=\"font-size: 30px;\">#16 Lowes: Fix In Six<\/h3>\n<p style=\"background: #fff7ed; border: 1px solid #ccc; border-radius: 3px; margin: 0 0 16px 0; padding: 10px;\"><iframe loading=\"lazy\" style=\"width: 100%;\" src=\"https:\/\/vine.co\/v\/MIdHXZepKdD\/embed\/simple\" height=\"560\" width=\"560\" frameborder=\"0\"><\/iframe><a href=\"https:\/\/vine.co\/Lowes\" target=\"_blank\">Six second demonstrations<\/a> of the power of regular home goods (sprinkled with a touch of creativity).<\/p>\n<h3 style=\"font-size: 30px;\">#17 McDonald&#8217;s: Your Questions<\/h3>\n<p style=\"background: #fff7ed; border: 1px solid #ccc; border-radius: 3px; margin: 0 0 16px 0; padding: 10px;\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-18948\" style=\"width: 100%;\" alt=\"McDonald's Your Questions\" src=\"https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/McDonalds-Your-Questions.png\" width=\"560\" height=\"433\" srcset=\"https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/McDonalds-Your-Questions.png 560w, https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/McDonalds-Your-Questions-517x400.png 517w, https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/McDonalds-Your-Questions-300x232.png 300w, https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/McDonalds-Your-Questions-388x300.png 388w\" sizes=\"(max-width: 560px) 100vw, 560px\" \/><br \/>\nWould you expect a response <a href=\"http:\/\/yourquestions.mcdonalds.ca\/\" target=\"_blank\">if you confronted a fast food chain<\/a>\u00a0about its rumored use of &#8220;pink slime&#8221; in its chicken products?<\/p>\n<h3 style=\"font-size: 30px;\">#18 Patagonia: The Footprint Chronicles<\/h3>\n<p style=\"background: #fff7ed; border: 1px solid #ccc; border-radius: 3px; margin: 0 0 16px 0; padding: 10px;\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-18949\" style=\"width: 100%;\" alt=\"Patagonia The Footprint Chronicles\" src=\"https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/Patagonia-The-Footprint-Chronicles.png\" width=\"560\" height=\"478\" srcset=\"https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/Patagonia-The-Footprint-Chronicles.png 560w, https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/Patagonia-The-Footprint-Chronicles-469x400.png 469w, https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/Patagonia-The-Footprint-Chronicles-300x256.png 300w, https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/Patagonia-The-Footprint-Chronicles-351x300.png 351w\" sizes=\"(max-width: 560px) 100vw, 560px\" \/><a href=\"http:\/\/www.patagonia.com\/us\/footprint\/\" target=\"_blank\"><br \/>\nRadical transparency<\/a> is more than consumers ask for, and earning their trust can earn you a lifetime of their loyalty.<\/p>\n<h3 style=\"font-size: 30px;\">#19 LEGO: The Movie<\/h3>\n<p style=\"background: #fff7ed; border: 1px solid #ccc; border-radius: 3px; margin: 0 0 16px 0; padding: 10px;\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-18951\" style=\"width: 100%;\" alt=\"The Lego Movie\" src=\"https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/The-Lego-Movie.png\" width=\"560\" height=\"352\" srcset=\"https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/The-Lego-Movie.png 560w, https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/The-Lego-Movie-300x189.png 300w, https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/The-Lego-Movie-400x251.png 400w\" sizes=\"(max-width: 560px) 100vw, 560px\" \/><br \/>\nConsidered &#8220;<a href=\"http:\/\/pando.com\/2014\/02\/26\/the-lego-movie-is-native-advertising-on-the-grandest-scale-ever-attempted\/\" target=\"_blank\">native advertising on the grandest scale ever attempted<\/a>,&#8221; The Lego Movie still surprised &#8212; and delighted &#8212; millions of audience members around the globe.<\/p>\n<h3 style=\"font-size: 30px;\">#20 Virgin Mobile: Native Advertising<\/h3>\n<p style=\"background: #fff7ed; border: 1px solid #ccc; border-radius: 3px; margin: 0 0 16px 0; padding: 10px;\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-18951\" style=\"width: 100%;\" alt=\"Virgin Mobile x Buzzfeed\" src=\"https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/Virgin-Mobile-x-Buzzfeed.png\" width=\"560\" height=\"615\" \/><br \/>\nDozens of cat articles and\u00a0<a href=\"http:\/\/www.buzzfeed.com\/virginmobilelive\/the-worst-things-to-ever-happen-on-a-phone?b=1\" target=\"_blank\">gif-filled listicles<\/a>\u00a0(and millions upon millions of pageviews) later, Virgin Mobile is a brand that young people finally care about.<\/p>\n<h3 style=\"font-size: 30px;\">#21 First Round Capital: Review<\/h3>\n<p style=\"background: #fff7ed; border: 1px solid #ccc; border-radius: 3px; margin: 0 0 16px 0; padding: 10px;\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-18954\" style=\"width: 100%;\" alt=\"First Round Review\" src=\"https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/First-Round-Review.png\" width=\"560\" height=\"531\" srcset=\"https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/First-Round-Review.png 560w, https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/First-Round-Review-422x400.png 422w, https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/First-Round-Review-300x284.png 300w, https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/First-Round-Review-316x300.png 316w\" sizes=\"(max-width: 560px) 100vw, 560px\" \/><br \/>\nVenture capitalists sell themselves as not only a fat check, but as a resource to help you <a href=\"http:\/\/firstround.com\/article\/The-one-cost-engineers-and-product-managers-dont-consider\" target=\"_blank\">be a better entrepreneur<\/a>.<\/p>\n<h3 style=\"font-size: 30px;\">#22 Hootsuite: Game of Social Thrones<\/h3>\n<p style=\"background: #fff7ed; border: 1px solid #ccc; border-radius: 3px; margin: 0 0 16px 0; padding: 10px;\"><iframe loading=\"lazy\" style=\"width: 100%;\" src=\"\/\/www.youtube.com\/embed\/el8Ydwh0QlQ\" height=\"350\" width=\"560\" allowfullscreen=\"\" frameborder=\"0\"><\/iframe>A fun <a href=\"http:\/\/blog.hootsuite.com\/game-of-social-thrones-video\/\" target=\"_blank\">spin on pop culture<\/a> around a topic that nearly everyone (and their mothers) is familiar with.<\/p>\n<h3 style=\"font-size: 30px;\">#23 HubSpot: Inbound Hub<\/h3>\n<p style=\"background: #fff7ed; border: 1px solid #ccc; border-radius: 3px; margin: 0 0 16px 0; padding: 10px;\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-18959\" style=\"width: 100%;\" alt=\"HubSpot Inbound Hub\" src=\"https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/HubSpot-Inbound-Hub1.png\" width=\"560\" height=\"367\" srcset=\"https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/HubSpot-Inbound-Hub1.png 560w, https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/HubSpot-Inbound-Hub1-300x197.png 300w, https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/HubSpot-Inbound-Hub1-400x262.png 400w\" sizes=\"(max-width: 560px) 100vw, 560px\" \/><br \/>\nWith a firm commitment to practice what they preach, the folks at HubSpot <a href=\"http:\/\/blog.hubspot.com\/\" target=\"_blank\">educate their audience about inbound marketing<\/a> and demonstrate the value and potential of <a href=\"https:\/\/www.shareaholic.com\/blog\/ways-businesses-write-content\/\" target=\"_blank\">brand blogging<\/a>.<\/p>\n<h3 style=\"font-size: 30px;\">#24 Moz: YouMoz<\/h3>\n<p style=\"background: #fff7ed; border: 1px solid #ccc; border-radius: 3px; margin: 0 0 16px 0; padding: 10px;\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-18960\" style=\"width: 100%;\" alt=\"YouMoz blog\" src=\"https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/YouMoz-blog.png\" width=\"560\" height=\"448\" srcset=\"https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/YouMoz-blog.png 560w, https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/YouMoz-blog-500x400.png 500w, https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/YouMoz-blog-300x240.png 300w, https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/YouMoz-blog-375x300.png 375w\" sizes=\"(max-width: 560px) 100vw, 560px\" \/><br \/>\nYour users are some of the <a href=\"http:\/\/moz.com\/ugc\" target=\"_blank\">smartest people you know<\/a>.<\/p>\n<h3 style=\"font-size: 30px;\">#25 Contently: The Content Strategist<\/h3>\n<p style=\"background: #fff7ed; border: 1px solid #ccc; border-radius: 3px; margin: 0 0 16px 0; padding: 10px;\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-18961\" style=\"width: 100%;\" alt=\"The Content Strategist\" src=\"https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/The-Content-Strategist.png\" width=\"560\" height=\"610\" srcset=\"https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/The-Content-Strategist.png 560w, https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/The-Content-Strategist-367x400.png 367w, https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/The-Content-Strategist-275x300.png 275w, https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/The-Content-Strategist-300x327.png 300w\" sizes=\"(max-width: 560px) 100vw, 560px\" \/><br \/>\nThe future of digital publishing <a href=\"https:\/\/www.shareaholic.com\/blog\/digital-publishing-problems\/\" target=\"_blank\">is murky<\/a>, to say the least. But this brand can <a href=\"http:\/\/contently.com\/strategist\/\" target=\"_blank\">help make sense<\/a> of it all.<\/p>\n<h3 style=\"font-size: 30px;\">#26 Buffer: All Things Social Media<\/h3>\n<p style=\"background: #fff7ed; border: 1px solid #ccc; border-radius: 3px; margin: 0 0 16px 0; padding: 10px;\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-18962\" style=\"width: 100%;\" alt=\"Buffer Blog\" src=\"https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/Buffer-Blog.png\" width=\"560\" height=\"318\" srcset=\"https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/Buffer-Blog.png 560w, https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/Buffer-Blog-300x170.png 300w, https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/Buffer-Blog-400x227.png 400w\" sizes=\"(max-width: 560px) 100vw, 560px\" \/><br \/>\nWith <a href=\"http:\/\/blog.bufferapp.com\/\" target=\"_blank\">in-depth content and the occasional life hack<\/a>, what&#8217;s not to love? At least, 700,000 monthly uniques dig it.<\/p>\n<h3 style=\"font-size: 30px;\">#27 Help Scout: Customer Loyalty<\/h3>\n<p style=\"background: #fff7ed; border: 1px solid #ccc; border-radius: 3px; margin: 0 0 16px 0; padding: 10px;\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-18963\" style=\"width: 100%;\" alt=\"Help Scout\" src=\"https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/Help-Scout.png\" width=\"560\" height=\"544\" srcset=\"https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/Help-Scout.png 560w, https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/Help-Scout-412x400.png 412w, https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/Help-Scout-300x291.png 300w, https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/Help-Scout-309x300.png 309w\" sizes=\"(max-width: 560px) 100vw, 560px\" \/><br \/>\nYour customers matter, and Help Scout <a href=\"https:\/\/www.helpscout.net\/blog\/\" target=\"_blank\">believes that<\/a> more than anyone else.<\/p>\n<h3 style=\"font-size: 30px;\">#28 Clarity.fm: Business Advice<\/h3>\n<p style=\"background: #fff7ed; border: 1px solid #ccc; border-radius: 3px; margin: 0 0 16px 0; padding: 10px;\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-18964\" style=\"width: 100%;\" alt=\"Clarity.fm blog\" src=\"https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/Clarity.fm-blog.png\" width=\"560\" height=\"530\" srcset=\"https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/Clarity.fm-blog.png 560w, https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/Clarity.fm-blog-423x400.png 423w, https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/Clarity.fm-blog-300x284.png 300w, https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/Clarity.fm-blog-317x300.png 317w\" sizes=\"(max-width: 560px) 100vw, 560px\" \/><br \/>\nLeverage <a href=\"https:\/\/www.shareaholic.com\/blog\/influencer-content-marketing\/\" target=\"_blank\">the power of influencers<\/a> and celebrity experts. You&#8217;ll be <a href=\"http:\/\/blog.clarity.fm\/23-entrepreneurs-share-valuable-lessons-learned\/\" target=\"_blank\">surprised by the results<\/a>.<\/p>\n<h3 style=\"font-size: 30px;\">#29 Unbounce: Conversion Optimization<\/h3>\n<p style=\"background: #fff7ed; border: 1px solid #ccc; border-radius: 3px; margin: 0 0 16px 0; padding: 10px;\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-18965\" style=\"width: 100%;\" alt=\"Unbounce Blog\" src=\"https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/Unbounce-Blog.png\" width=\"560\" height=\"512\" srcset=\"https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/Unbounce-Blog.png 560w, https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/Unbounce-Blog-438x400.png 438w, https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/Unbounce-Blog-300x274.png 300w, https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/Unbounce-Blog-328x300.png 328w\" sizes=\"(max-width: 560px) 100vw, 560px\" \/><br \/>\nEach visit is an opportunity to further funnel or convert. With <a href=\"http:\/\/unbounce.com\/blog\/\" target=\"_blank\">actionable advice and how-tos<\/a>, readers can&#8217;t help but come back for more.<\/p>\n<h3 style=\"font-size: 30px;\">#30 Dissolve: This is a Generic Brand Video<\/h3>\n<p style=\"background: #fff7ed; border: 1px solid #ccc; border-radius: 3px; margin: 0 0 16px 0; padding: 10px;\"><iframe loading=\"lazy\" style=\"width: 100%;\" src=\"\/\/www.youtube.com\/embed\/2YBtspm8j8M\" height=\"350\" width=\"560\" allowfullscreen=\"\" frameborder=\"0\"><\/iframe>Didn&#8217;t see that one coming, did ya?<\/p>\n<h3 style=\"font-size: 30px;\">#31 DollarShaveClub: Our Blades Are F***ing Great<\/h3>\n<p style=\"background: #fff7ed; border: 1px solid #ccc; border-radius: 3px; margin: 0 0 16px 0; padding: 10px;\"><iframe loading=\"lazy\" style=\"width: 100%;\" src=\"\/\/www.youtube.com\/embed\/ZUG9qYTJMsI\" height=\"350\" width=\"560\" allowfullscreen=\"\" frameborder=\"0\"><\/iframe>Putting a new spin on a dull product is genius. Addressing a somewhat personal topic with <a href=\"https:\/\/www.youtube.com\/watch?v=3FOae1V1-Xg\" target=\"_blank\">a simple solution<\/a> is equally impressive.<\/p>\n<h3 style=\"font-size: 30px;\">#32 Tim Ferriss: Experiments in Lifestyle Design<\/h3>\n<p style=\"background: #fff7ed; border: 1px solid #ccc; border-radius: 3px; margin: 0 0 16px 0; padding: 10px;\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-18966\" style=\"width: 100%;\" alt=\"Tim Ferriss Blog\" src=\"https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/Tim-Ferriss-Blog.png\" width=\"560\" height=\"520\" srcset=\"https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/Tim-Ferriss-Blog.png 560w, https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/Tim-Ferriss-Blog-431x400.png 431w, https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/Tim-Ferriss-Blog-300x279.png 300w, https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/Tim-Ferriss-Blog-323x300.png 323w\" sizes=\"(max-width: 560px) 100vw, 560px\" \/><br \/>\nTim Ferriss&#8217; brave and well-documented &#8220;<a href=\"http:\/\/fourhourworkweek.com\/blog\/\" target=\"_blank\">experiments<\/a>&#8221; make him the individual everyone wants to be, and a personality that <a href=\"https:\/\/www.shareaholic.com\/blog\/the-10-types-people-you-follow-of-twitter\/\" target=\"_blank\">everyone wants to follow<\/a>.<\/p>\n<h3 style=\"font-size: 30px;\">#33 The Bulletproof Exec: Radio<\/h3>\n<p style=\"background: #fff7ed; border: 1px solid #ccc; border-radius: 3px; margin: 0 0 16px 0; padding: 10px;\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-18969\" style=\"width: 100%;\" alt=\"BulletProof Podcasts\" src=\"https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/BulletProof-Podcasts.png\" width=\"560\" height=\"311\" srcset=\"https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/BulletProof-Podcasts.png 560w, https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/BulletProof-Podcasts-300x167.png 300w, https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/BulletProof-Podcasts-400x222.png 400w\" sizes=\"(max-width: 560px) 100vw, 560px\" \/><br \/>\nA new spin on radio, Dave Asprey (aka The Bulletproof Exec) produces podcasts that are easily digested on-the-go\u00a0for his overwhelmed and super busy audience.<\/p>\n<h3 style=\"font-size: 30px;\">#34 Warby Parker: Annual Report<\/h3>\n<p style=\"background: #fff7ed; border: 1px solid #ccc; border-radius: 3px; margin: 0 0 16px 0; padding: 10px;\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-18968\" style=\"width: 100%;\" alt=\"Warby Parker Annual Report\" src=\"https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/Warby-Parker-Annual-Report.png\" width=\"560\" height=\"403\" srcset=\"https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/Warby-Parker-Annual-Report.png 560w, https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/Warby-Parker-Annual-Report-556x400.png 556w, https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/Warby-Parker-Annual-Report-300x216.png 300w, https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2014\/04\/Warby-Parker-Annual-Report-400x288.png 400w\" sizes=\"(max-width: 560px) 100vw, 560px\" \/><br \/>\nGood content is expected regularly. <a href=\"http:\/\/www.warbyparker.com\/annual-report-2013\/\" target=\"_blank\">Great content<\/a>\u00a0is something readers &#8212; and the press &#8212; are willing to wait a full calendar year for.<\/p>\n<h3 style=\"font-size: 30px;\">#35 GoPro: Captured Moments<\/h3>\n<p style=\"background: #fff7ed; border: 1px solid #ccc; border-radius: 3px; margin: 0 0 16px 0; padding: 10px;\"><iframe loading=\"lazy\" style=\"width: 100%;\" src=\"\/\/www.youtube.com\/embed\/JCp2uxZ_BT0\" height=\"350\" width=\"560\" allowfullscreen=\"\" frameborder=\"0\"><\/iframe>Living the adventure <a href=\"https:\/\/www.youtube.com\/user\/GoProCamera\" target=\"_blank\">vicariously<\/a>.<\/p>\n<p><strong>Which other brands might you add to this list? Let us know in the comments!<\/strong><\/p>\n<hr \/>\n<p><a style=\"text-align: center;\" href=\"https:\/\/www.shareaholic.com\/blog\/shareaholic-email-signup\/\" target=\"_blank\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter\" alt=\"Shareaholic Email Signup\" src=\"https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2013\/01\/shareaholic-newsletter-cta.png\" width=\"300\" height=\"120\" \/><\/a><\/p>\n<p><em>p.s. Content marketers (and engineers) wanted!\u00a0<a href=\"https:\/\/shareaholic.com\/careers\" target=\"_blank\">Join us in building the ultimate marketing platform<\/a>.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Want to amplify your content marketing?\u00a0Use Shareaholic. It&#8217;s a free-for-all out there. These days, competition for audience attention is intense &#8212; and in some cases,&hellip;&nbsp;<br \/><a class=\"continue-reading\" href=\"https:\/\/www.shareaholic.com\/blog\/best-brands-content-marketing\/\">Continue Reading<\/a><\/p>\n","protected":false},"author":61,"featured_media":18951,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[521,507],"tags":[266,670,673,511,676,687,390,685,671,689,690,682,667,666,63,694,686,672,683,558,668,680,376,677,678,684,417,679,669,692,691,688,681,693,675,674,400],"_links":{"self":[{"href":"https:\/\/www.shareaholic.com\/blog\/wp-json\/wp\/v2\/posts\/14234"}],"collection":[{"href":"https:\/\/www.shareaholic.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.shareaholic.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.shareaholic.com\/blog\/wp-json\/wp\/v2\/users\/61"}],"replies":[{"embeddable":true,"href":"https:\/\/www.shareaholic.com\/blog\/wp-json\/wp\/v2\/comments?post=14234"}],"version-history":[{"count":0,"href":"https:\/\/www.shareaholic.com\/blog\/wp-json\/wp\/v2\/posts\/14234\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.shareaholic.com\/blog\/wp-json\/wp\/v2\/media\/18951"}],"wp:attachment":[{"href":"https:\/\/www.shareaholic.com\/blog\/wp-json\/wp\/v2\/media?parent=14234"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.shareaholic.com\/blog\/wp-json\/wp\/v2\/categories?post=14234"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.shareaholic.com\/blog\/wp-json\/wp\/v2\/tags?post=14234"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}