{"id":12478,"date":"2013-01-18T08:04:45","date_gmt":"2013-01-18T13:04:45","guid":{"rendered":"http:\/\/blog.shareaholic.com\/?p=12478"},"modified":"2014-05-09T12:24:00","modified_gmt":"2014-05-09T16:24:00","slug":"blog-responsive-design","status":"publish","type":"post","link":"https:\/\/www.shareaholic.com\/blog\/blog-responsive-design\/","title":{"rendered":"5 Things Bloggers Need to Know About Responsive Design"},"content":{"rendered":"<div id=\"attachment_12494\" style=\"width: 340px\" class=\"wp-caption alignright\"><a href=\"https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2013\/01\/6497720753_fbaea0598e.jpg\"><img aria-describedby=\"caption-attachment-12494\" decoding=\"async\" loading=\"lazy\" class=\" wp-image-12494  \" alt=\"reading on phone\" src=\"https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2013\/01\/6497720753_fbaea0598e.jpg\" width=\"330\" height=\"220\" srcset=\"https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2013\/01\/6497720753_fbaea0598e.jpg 500w, https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2013\/01\/6497720753_fbaea0598e-300x200.jpg 300w, https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2013\/01\/6497720753_fbaea0598e-400x267.jpg 400w\" sizes=\"(max-width: 330px) 100vw, 330px\" \/><\/a><p id=\"caption-attachment-12494\" class=\"wp-caption-text\"><em>Photo Credit: <a href=\"http:\/\/www.flickr.com\/photos\/67914476@N04\/6497720753\/\">Jhaymesisviphotography<\/a> via <a href=\"http:\/\/compfight.com\">Compfight<\/a><a href=\"http:\/\/creativecommons.org\/licenses\/by\/2.0\/\"><br \/><\/a><\/em><\/p><\/div>\n<p>You\u2019re on the subway, browsing your phone and trying to avoid awkward glances with the person closely pressed up against you. You scroll through your Twitter stream and one tweet catches your eye. You click.<\/p>\n<p>The display is all of a sudden is too tiny even for ant eyes. You resort to the pinch and scroll, which always cuts off a word or two on either side. You think, \u201cis this tweet really worth it?\u201d You continue reading and reach the end of the end of the article.<\/p>\n<p><a href=\"https:\/\/www.shareaholic.com\/publishers\/recommendations\/\">\u201cYou may also like:\u201d<\/a> the site suggests, but there is no way you are putting up with the pinch and scroll for another minute. You click away. The end.<\/p>\n<p>This is what happens to your readers if you don\u2019t have a mobile-friendly site. They get frustrated, lose interest and leave your page, making your bounce rate skyrocket.<\/p>\n<p><a href=\"https:\/\/www.shareaholic.com\/blog\/2012\/10\/mobile-website-traffic-2012\/\">Back in October<\/a>, we saw that almost 10% of the traffic to our publisher network of 200,000 websites and blogs was from mobile devices\u2014and it\u2019s growing. You need to be prepared for mobile visitors on your own blog. After you\u2019ve spent a ton of time <a href=\"https:\/\/www.shareaholic.com\/blog\/2013\/01\/how-to-get-a-professional-looking-blog\/\">designing a professional blog<\/a>, <a href=\"https:\/\/www.shareaholic.com\/blog\/2012\/07\/how-to-lower-bounce-rate\/\">engaging readers<\/a> with fabulous content and <a href=\"https:\/\/www.shareaholic.com\/blog\/2012\/08\/how-to-build-relationships-on-twitter\/\">networking on social media<\/a>, you don\u2019t want people bouncing away from your site because of the dreaded \u201cpinch and scroll.\u201d<\/p>\n<p>Luckily, there is a way to optimize your site without developing a whole app or separate mobile page: you can implement a responsive design on your main site. To help you figure out if it\u2019s right for your blog, here answers to the five most basic questions about responsive design.<\/p>\n<h3 class=\"sub header\">1. What is responsive design?<\/h3>\n<p>A responsive design is a type of blog layout that adapts to whichever device you are viewing the content on. For example, if you\u2019re viewing a website on a wide-screen display and a tablet, the layout will expand to fit the wide-display and shrink to fit to the tablet. With a responsive design, your website\u2019s design will fit in any size browser window\u2014whether it is on desktop, tablet or phone.<\/p>\n<p>If you want to see some awesome responsive designs in action, check out <a href=\"http:\/\/mediaqueri.es\/\">this website<\/a>.<\/p>\n<h3 class=\"sub header\">2.\u00a0 What\u2019s the difference between responsive design and a mobile website?<\/h3>\n<p>A mobile website and a responsive website are completely different. A mobile website is designed specifically for mobile devices\u2014if you view a mobile website on a desktop, it won\u2019t be formatted correctly. If you type the main domain in your URL window, you&#8217;ll usually be redirected to a subdomain with a &#8220;m.&#8221; before the rest of the domain name.<\/p>\n<p>A responsive design on the other hand, can be formatted for any device. It isn\u2019t a redirect from your main page\u2014your main website will be available to all visitors, mobile or desktop.<\/p>\n<p>Here\u2019s an example to illustrate the difference:<\/p>\n<p><a href=\"https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2013\/01\/Mobile-vs-Responsive.jpg\"><img decoding=\"async\" loading=\"lazy\" class=\"size-full wp-image-12490 aligncenter\" alt=\"Mobile vs Responsive\" src=\"https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2013\/01\/Mobile-vs-Responsive.jpg\" width=\"591\" height=\"505\" srcset=\"https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2013\/01\/Mobile-vs-Responsive.jpg 591w, https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2013\/01\/Mobile-vs-Responsive-468x400.jpg 468w, https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2013\/01\/Mobile-vs-Responsive-300x256.jpg 300w, https:\/\/www.shareaholic.com\/blog\/wp-content\/uploads\/2013\/01\/Mobile-vs-Responsive-351x300.jpg 351w\" sizes=\"(max-width: 591px) 100vw, 591px\" \/><\/a><\/p>\n<h3 class=\"sub header\">3. What are the advantages of a responsive design?<\/h3>\n<p>Having a responsive design can be incredibly beneficial to you. Here are a couple reasons why:<\/p>\n<ul>\n<li><strong>Mobile analytics will already be integrated with everything else.<\/strong> All you have to do is segment out mobile traffic if you want to dig deeper. With all of your analytics rolled together, you\u2019ll get a more complete picture of how your blog traffic is doing.<\/li>\n<li><strong>There\u2019s little maintenance. <\/strong>If you\u2019re not a coding genius, a responsive design is for you. Once it\u2019s all set up, it requires very little upkeep because it\u2019s a derivative of your main site.<\/li>\n<li><strong>A responsive design can help your SEO. <\/strong>Though it\u2019s not the single determinant of a page-one ranking, Google does favor responsive designs because your website are housed under one domain. (<a href=\" http:\/\/searchengineland.com\/responsive-design-alone-is-not-mobile-seo-124202\">Source<\/a>)<\/li>\n<li><strong>Your blog\u2019s brand will be consistent, no matter how readers are viewing it.<\/strong> Your <a href=\"https:\/\/www.shareaholic.com\/blog\/the-definitive-guide-to-related-content-ebook\/\">raving fans<\/a> returning day after day will feel right at home, no matter which device they are using. This is crucial to developing a tight-knit community and growing your blog audience.<\/li>\n<\/ul>\n<h3 class=\"sub header\">4. What are the disadvantages of a responsive design?<\/h3>\n<p>Though a responsive design is incredibly useful and needed, there are a few drawback to using one:<\/p>\n<ul>\n<li><strong>It can increase page load time.<\/strong> Because your browser is loading all formatting options before choosing to display one according to the browser size, your page load time could slow. Also, all of the elements on your page are simply scaled down, not resized, so it can take longer for your blog to appear than on a mobile-only site.<\/li>\n<li><strong>You also have \u201cless control\u201d over your blog. <\/strong>With separate mobile-only and desktop only sites, you can personalize content to suit mobile devices. With a responsive design, you only have control over what the page looks like.<\/li>\n<li><strong>It can get expensive and time-consuming to develop. <\/strong>If you\u2019re hiring a designer to create a responsive design for your website, it takes a while for them to create a ton of different options based on what size window you\u2019re browsing in\u2014meaning more money out of your pocket.<\/li>\n<\/ul>\n<h3 class=\"sub header\">5. Where you can get a responsive design?<\/h3>\n<p>If you\u2019re definitely sold on getting a responsive design, there are quite a few options for you. If you\u2019re on WordPress, we have a post of the <a href=\"https:\/\/www.shareaholic.com\/blog\/2012\/04\/best-responsive-wordpress-theme\/\">best responsive themes<\/a>\u00a0for you, and you can find more in the <a href=\"http:\/\/wordpress.org\/extend\/themes\/\">WordPress directory<\/a>. On Blogger, you can choose one of the Dynamic templates for a responsive design, but keep in mind that most of the pre-made templates have a separate mobile website built in as well. You also have the option of hiring a developer to do the design for you.<\/p>\n<p>If you\u2019re still not convinced you want a responsive design and you\u2019re on WordPress, check out <a href=\"http:\/\/wordpress.org\/extend\/plugins\/wptouch\/installation\/\">WP Touch<\/a>\u2014it\u2019s an extremely popular plugin that creates a mobile site for your blog.<\/p>\n<p>Ultimately, having a responsive design is still hotly debated. For our company\u2019s website and blog, a responsive design was the best choice. When we <a href=\"https:\/\/www.shareaholic.com\/blog\/2012\/11\/read-the-news-while-you-cruise-shareaholic-channels-are-mobile-friendly\/\">released Shareaholic Channels<\/a> in November, we knew that people would want to discover awesome content from our publisher network on the go. We wanted readers to have a consistent experience, no matter which device they were using, so we chose to go with a responsive design.<\/p>\n<p>If you\u2019re interested in learning more about responsive designs vs. mobile-only sites, check out these awesome articles by <a href=\"https:\/\/managewp.com\/5-reasons-why-responsive-design-is-not-worth-it\">Tom Ewer<\/a>\u00a0and <a style=\"text-align: center;\" href=\"http:\/\/dannybrown.me\/2012\/11\/15\/responsive-blog-design\/\">Danny Brown<\/a>\u2014you\u2019ll get an even better picture of this debate.<\/p>\n<p><em><strong>Is responsive design a fit for your blog? If you\u2019ve already chosen a mobile-only or responsive design, why did you do it? I\u2019d love to hear your thoughts in the comments!<\/strong><\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>You\u2019re on the subway, browsing your phone and trying to avoid awkward glances with the person closely pressed up against you. You scroll through your&hellip;&nbsp;<br \/><a class=\"continue-reading\" href=\"https:\/\/www.shareaholic.com\/blog\/blog-responsive-design\/\">Continue Reading<\/a><\/p>\n","protected":false},"author":40,"featured_media":12494,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[521],"tags":[295,390,543],"_links":{"self":[{"href":"https:\/\/www.shareaholic.com\/blog\/wp-json\/wp\/v2\/posts\/12478"}],"collection":[{"href":"https:\/\/www.shareaholic.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.shareaholic.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.shareaholic.com\/blog\/wp-json\/wp\/v2\/users\/40"}],"replies":[{"embeddable":true,"href":"https:\/\/www.shareaholic.com\/blog\/wp-json\/wp\/v2\/comments?post=12478"}],"version-history":[{"count":0,"href":"https:\/\/www.shareaholic.com\/blog\/wp-json\/wp\/v2\/posts\/12478\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.shareaholic.com\/blog\/wp-json\/wp\/v2\/media\/12494"}],"wp:attachment":[{"href":"https:\/\/www.shareaholic.com\/blog\/wp-json\/wp\/v2\/media?parent=12478"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.shareaholic.com\/blog\/wp-json\/wp\/v2\/categories?post=12478"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.shareaholic.com\/blog\/wp-json\/wp\/v2\/tags?post=12478"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}